March 10, 2011
Skeleton
An announcement ad for Volkswagen’s victory at the 2009 Dakar Rally, which ran through the treacherous Atacama Desert. Also our first ad at Ogilvy.

Skeleton

An announcement ad for Volkswagen’s victory at the 2009 Dakar Rally, which ran through the treacherous Atacama Desert. Also our first ad at Ogilvy.

March 9, 2011

VW Park Assist

Ambient campaign for the Volkswagen Golf’s innovative new ‘Park Assist’ feature. It won a Bronze Loerie in 2009 and earned a Cannes Finalist in 2010.

March 9, 2011
VW Park Assist Board
Ambient campaign for the Volkswagen Golf’s innovative new ‘Park Assist’ feature. It won a Bronze Loerie in 2009 and earned a Cannes Finalist in 2010.

VW Park Assist Board

Ambient campaign for the Volkswagen Golf’s innovative new ‘Park Assist’ feature. It won a Bronze Loerie in 2009 and earned a Cannes Finalist in 2010.

March 8, 2011

Honeymoon Surprise

A radio spot for Car Magazine’s February issue, which features the JD Power owner survey – a critical assessment on all the latest cars on the market.

March 7, 2011
SASCOC
A print ad illustrating SA Rugby’s support for South African athletes and SASCOC. Illustration by Amicollective.

SASCOC

A print ad illustrating SA Rugby’s support for South African athletes and SASCOC. Illustration by Amicollective.

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Filed under: SA Rugby SASCOC Pole Vault 
March 6, 2011
F1
Promoting Car Magazine’s Formula One issue – a comprehensive guide to that year’s F1 Season. It was a finalist at the Loerie Awards in 2009.

F1

Promoting Car Magazine’s Formula One issue – a comprehensive guide to that year’s F1 Season. It was a finalist at the Loerie Awards in 2009.

March 5, 2011
Castrol Index - Ronaldo Campaign - Jump
Being one of the major sponsors of the 2010 World Cup, Castrol  developed  ‘The Castrol Index’. A website that tracked the stats of each  player in  each team through the tournament. This was a print campaign  to get the public interested in the more  technical side of soccer and  intern ‘The Index’. We did this with  Castrol spokesman Christiano  Ronaldo.

Castrol Index - Ronaldo Campaign - Jump

Being one of the major sponsors of the 2010 World Cup, Castrol developed ‘The Castrol Index’. A website that tracked the stats of each player in each team through the tournament. This was a print campaign to get the public interested in the more technical side of soccer and intern ‘The Index’. We did this with Castrol spokesman Christiano Ronaldo.


March 5, 2011
Castrol Index - Ronaldo Campaign - Kick
We worked with Gleam to bring to life facts and statistics based on Ronaldo’s performance. This campaign drew the link between Castrol and football through the ‘science of performance’. It took the form of outdoor, print, and even a special 3-D execution.

Castrol Index - Ronaldo Campaign - Kick

We worked with Gleam to bring to life facts and statistics based on Ronaldo’s performance. This campaign drew the link between Castrol and football through the ‘science of performance’. It took the form of outdoor, print, and even a special 3-D execution.

March 5, 2011
Castrol Index - Run

Castrol Index - Run

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Filed under: Castrol Ronaldo Space Gleam 
March 4, 2011
Ronaldo Alternative Direction
Before client approved that route, we crafted and presented this illustration of Ronaldo, based on the style of Alberto Seveso.

Ronaldo Alternative Direction

Before client approved that route, we crafted and presented this illustration of Ronaldo, based on the style of Alberto Seveso.

March 3, 2011
Long-Lasting: 1/3 - Desk
A print campaign illustrating Stimorol Gum’s long-lasting flavour.

Long-Lasting: 1/3 - Desk

A print campaign illustrating Stimorol Gum’s long-lasting flavour.

March 3, 2011
Long-Lasting: 2/3 - Bar stool
A print campaign illustrating Stimorol Gum’s long-lasting flavour.

Long-Lasting: 2/3 - Bar stool

A print campaign illustrating Stimorol Gum’s long-lasting flavour.

March 3, 2011
Long-Lasting: 3/3 - Public phone
A print campaign illustrating Stimorol Gum’s long-lasting flavour.

Long-Lasting: 3/3 - Public phone

A print campaign illustrating Stimorol Gum’s long-lasting flavour.

March 2, 2011

Clorets Eliminator Vuvuzela

A tactical radio spot for Clorets Eliminator using the 2010 FIFA World Cup as the theme.

March 1, 2011
Silent Vuvuzela
We used the subject of a lot of attention and controversy during the 2010 FIFA World Cup in South Africa to ambiently communicate the benefit of the Volkswagen’s Golf’s exceptionally quiet cabin.

Silent Vuvuzela

We used the subject of a lot of attention and controversy during the 2010 FIFA World Cup in South Africa to ambiently communicate the benefit of the Volkswagen’s Golf’s exceptionally quiet cabin.

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